Grow Your Founder-Led Business by Attracting More Customers With Video Built To Perform, Not Just Look Good
I’m a commercial videographer with 9 years industry experience helping: founder-led businesses and brands to attract new customers and make more money.
In this digital-first age we live in, ‘word of mouth’ is no longer enough for generating new leads and growing your business.
You know you should be posting more content to attract new customers.
But you’re too busy running your business to manage your social media marketing and make videos that will attract new customers.
Competitors with better content take the customers you should be winning.
Your content doesn’t easily show and tell what new customers will get if they buy from you instead of elsewhere.
It’s not just what you’re selling that is of value but the service you provide.
Unless new customers are made aware of this added benefit then they won’t see the difference between you and your competitors.
“The engagement was really, really high on all those videos.”
Rai Atwal - Founder of Big Fat Indian Pop Up - had this to say:
“Working with Anoop is easy.”
“He puts you at ease. You don’t even know he’s there. He gives you some really sound advice and guidance. You went away and really did your research. You actually put a lot of thought behind it.”
“We trusted you and let you get on with it. The end result was fantastic, I couldn’t have been happier. Wow!”
A month of content filmed in one day, ready to post.
Social Media Video Packages from £600 to £2,000 per month and Social Media Management.
You’ll have the content you need to attract new customers, so you can focus on running your business and helping more customers.
The Somatic School
30% reduction in CPA and more effective Meta Ads, boosting D2C sales
Before: Ads lacked clear messaging, branding & CTAs, competitors outshone them.
After: Professional, on-brand videos with stronger messaging. Reduced CPA of Meta Ads by 30%. 6X the volume of ads driving more leads.
How: Analytics + competitor analysis (with Klickstart) informed a full-day studio shoot with talent, creating Meta Ads optimised for performance.
Building Materials Nationwide
Rebrand success through aligned video strategy and increased brand recognition 120% in first 30-days
Before: No clear plan. Departments weren’t aligned with the new marketing direction.
After: Cohesive rebrand with content that unified teams & increased brand recognition by 120% in the first 30-days
How: B2B and B2C video campaigns showcasing their unique value proposition, all backed by market research & competitor analysis.
Kilo’s K9 Training
+650,000 organic views and expert positioning
Before: Needed stronger differentiation and proof of expertise.
After: Enhanced reach and elevated reputation as the go-to dog trainer, sparking lead growth.
How: “Show, don’t tell” approach. Filmed real training with a German Shepherd puppy in a busy town centre. Delivered 90-sec hero film plus social cutdowns.
Here’s how I’ve helped other Founders grow their businesses by growing their brands.
GURSEVA
The trustees of this charity were delighted with how this docustyle mini-doc launched new and successful fundraising initiatives, attracting committed volunteers and donors alike.
Pumpkin and Friends
20,000 organic views raising awareness and support for an animal welfare brand, from only a couple of hours of filming.
BIG3
Promotional hype reel for Ice Cube’s 3-on-3 basketball league, kickstarting the promotional campaign of a new global tour.
”You’re really good at getting the right emotion out of the talent.”
Hear what Creative Director & Founder, Aliraza Ali, had to say about working with me as a solo-shooter on a multi-cam shoot; producing a high volume of ads, with talent and various sets in a studio I sourced for his client, a D2C lifestyle and wellbeing brand, The Somatic School.
How I turn one shoot day into a month of content
After our initial call we will then have a Proposal Call.
This will confirm costs or a fixed-fee service for your videography. Scope of works, project timelines and the video strategy to achieve your video marketing goals.
We agree on the final deliverables etc and move onto the next step.
Step 1We discuss your goals, creative vision and ultimately what action you want the viewer to take from watching your videos.
Dates you need to shoot, the location and when you need the final deliverables by will also be discussed.
Step 2We come to the post-production stage.
This is where the video editing occurs including any feedback and amends; leading to the final video edits being approved and handed over on project completion, ready to upload across all platforms.
Step 3Next is the production stage i.e. filming or shoot days at your location, with you, the business owner or any collaborators.
When the filming is finished, I’ll transfer and backup the rushes (video and audio files) and remove all the equipment I used.
Step 4Let’s Work Together
If you’re ready to grow your brand, launch a campaign, or simply get more consistent with your content — fill in the contact form and I’ll call you.
Prefer a quick chat first?
📱 Click here to call me — I’m happy to discuss your project informally before we plan next steps.